About Brainchain: Brainchain teams offer clients the same top-notch, senior talent as traditional agencies but for a lot less money. Only senior- level people qualify as team members, so clients know their business won’t be handed down to less experienced staff – a common agency practice.

Teams are customized, so each has the precise expertise the client needs. Each team is also dedicated to its client, so members develop a deep understanding of the brand and a proprietary pride in the work. However, the client only pays for the ‘brain power’ necessary for any particular project.

Flexibility. An agency is a fixed entity with a fixed staff. By contrast, Brainchain can bring its full manpower to bear when a project requires it, shrink to a skeleton crew when needs diminish, and disappear entirely when services aren’t required. This “on-demand” approach means the account gets what it needs only when it needs it.

Cost-effectiveness. The same fixed overhead that makes agencies inflexible makes them expensive. Because of its low overhead and virtual/modular nature, Brainchain makes budgets work harder, putting more of the client’s resources into the work and little or nothing into facilities or support bureaucracies.

Seamlessness with access. Our unbundled team structure is as client-friendly as any agency. Because we’ve included a dedicated account service component, each client has the benefit of a single contact point, with one-on-one access to other members of the team as needed.

Services. Our backgrounds and areas of expertise cover a wide spectrum, including: branding, marketing, advertising across all media including on-air and online commercial production, design, research, public relations, direct marketing and management, customer relationship management, campaign management, creative, consulting, media planning and buying, digital analytics, and social media/Internet marketing.

Client Experience:
  • Alphatec Spine Inc.
  • American Airlines
  • American Heart Association
  • Andi-Le
  • Avandia/GlaxoSmithKline
  • ATT
  • Bennigan’s
  • Chili’s
  • Cingular
  • Disney/Movie Beam
  • Frito-Lay
  • Haggar
  • Hyatt
  • JCPenney/St. John’s Bay
  • Kennedy Studio
  • Long John Silver’s
  • Massoud Furniture
  • OrthoSynetics
  • Phillips Petroleum
  • Swatch Watch
  • Taco Bell

About Brainchain Founder/Creative Director Janet Ferguson: Janet had accumulated over 20 years of advertising and direct marketing agency experience when she started Brainchain in 2001. As senior art director at Tracy-Locke, she established a reputation for award-winning work on such accounts as Frito-Lay and Haggar. As associate creative director for Temerlin McClain (now T:M), she spearheaded creative efforts for a wide range of national clients including JCPenney, Sara Lee/Just My Size, American Airlines and Long John Silver’s. Her strength as a strategic marketing resource as well as a creative resource prompted one client to call Janet “either the most creative account person or the most business-oriented creative we have ever worked with.”

Her work at Temerlin McClain and for Tracy Locke/BBDO yielded recognition from the New York Art Director’s Club, The One Show, Advertising Club of New York: Andy, U.S. Television Commercials Festival, Int’l Film & Television Festival of New York, Mobius Award, Effies and advertising associations from New Orleans, Houston, Dallas, New York and Los Angeles